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The most disappointing moment of running an online store is when the potential customer has already added all the products to the cart, clicked on the checkout button, and left the site. Abandoned carts are the norm for all online stores. According to Baymard Institute research, the average abandonment cart rate in e-commerce is around 70%.
We’ve already explained the main reasons for forcing u...
The average conversion of an online store is somewhere between 1% and 2%, which means that up to 99% of users that visit your website don't make a purchase. There are dozens of reasons why this happens, but today we will focus on one of the main — poor product filters.
According to Baymard Institute research, 84% of online stores offer a poor or passable filtering experience, and only 16% of e-...
Creating a user-friendly web design is essential for a successful website or application. It is important to understand the needs and wants of your users in order to craft an effective user experience. From making sure your website is mobile-friendly to creating a clear navigation system, there are a number of UX best practices to keep in mind when designing your website or application. This article will explore 10 of the most important UX best practices in 2023 to consider when designing a website or application that will help improve the user experience and make your design more effective. With these best practices, you can ensure your website or application will be intuitive and user-friendly, resulting in a better overall experience for your users.
Even more than any other channel, the local business space is changing at lightning speed. While the Internet has made it possible for small businesses to stay competitive with big brands, the rise of e-commerce and online reviews have made it much easier for customers to discover what they need and buy from alternative vendors. With so much change happening in the local space, businesses that don’t lean into the new model risk being left behind. Fortunately, a hyperlocal delivery model can help local businesses thrive by offering them access to additional resources and services befitting their needs. Read on to learn more about why you should use this model in your business and how you can get started today.
With the explosive growth of the internet comes a lot of rubbish and a lot of useful information. Not all of it is going to be trustworthy, reliable or even relevant. That’s why we use tools like Google Alerts to help us find out what topics are being talked about so we don’t miss anything important. Google Alerts is a free service that enables you to keep track of topics that interest you. Let’s take a look at how you can get the most out of this tool by setting up Google Alerts.
The success of your business depends on how well you sell to your target customer. However, as a new entrepreneur, it can be difficult to know where to start. Luckily, there are several different ways you can increase your company’s growth and reach new markets for goods and services outside of your immediate vicinity. A vertical marketplace is similar to an e-commerce site like Amazon or eBay. A horizontal marketplace, on the other hand, is a more general term for any community or group that sells goods or services through local meetings instead of online broadcasts. In addition to these differences in structure, each type of marketplace has its own unique features that will help you effectively grow your business with them as well as reach more customers than before. Read on to learn more about both types and how they can help you reach new potential customers and expand into new markets.
